Loving with Your Pocketbook

I came here all ready to talk about the problems of loving through buying people things. As I have begun to think about it more I realize I must understand that the problems that I was about to lay out are from buying in excess rather than balance.
The specific case that started my musing is people who seem to only be able to show love by buying things. In this case, so many things are purchased that it is not longer enjoyable. What often comes with the excess of items, is a pressure to keep the items out of fear of offending the one who gave it. (As I side, I think that one of the ways that I would most want someone to show love for me is to seek the kingdom of heaven.)
What made me reassess my negative feelings was the thought that maybe people in general should show love to neighbors and strangers more through buying things.